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BackStageCasting's Blog

March 11th, 2011 Comments

The Art of the Pitch

Show me an agent who submits on breakdowns without making follow-up calls and I'll show you an agent who can't afford the kind of car I drive. This whole business is about chasing what you want. Only suckers sit around waiting for the phone to ring.

As an agent, a large part of my job is creating opportunities for my clients. That means setting up auditions. How do I do that? The first step is submitting on all those breakdowns that are released throughout the day. I've been doing this a while, so I know a lot of casting directors. That means they look at my submissions. So the odds are I could do nothing and still get appointments. But that's not the way you judge an agent's worth. It's all about picking up the phone and pitching.

Every agent has a different approach. I try to make friends with everyone in the casting office, including the assistants and the associates. I also like to use humor. There's a time for aggression, but I've always felt you're halfway home if you can make someone laugh. The bottom line is that agents need to know how to sell without sounding like we're selling. It's an art form. The good ones can kiss your ass without leaving a mark.


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Wow, what a great opportunity. Unfortunately I just read this blog today and missed the deadline. There's always next time.


if I would be to send you my music could you take a look at it?

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